Fulfillment center

What is a fulfillment center ?

A fulfillment center is a logistics facility where ecommerce businesses store products and manage the order fulfillment process, including picking, packing, shipping, and returns. It serves as a crucial link between seller and customer, ensuring efficient processing and delivery of online orders.
Unlike traditional warehouses, fulfillment centers are optimized for fast, high-volume order handling. Often run by third-party logistics (3PL) providers, they help reduce shipping times, improve inventory management, and support growth, especially for direct-to-consumer (DTC) brands needing scalable, cost-effective delivery.

Example of a fulfillment center

An ecommerce store selling eco-friendly home goods partners with a third-party fulfillment center. When a customer places an order, the fulfillment center picks, packs, and ships the product directly to the customer, all without the merchant needing to touch the inventory.

Driftcharge Tip

If you are scaling your ecommerce business, a fulfillment center can streamline operations and reduce shipping times. Just ensure your fulfillment partner integrates with your ecommerce platform and can handle returns efficiently.

Ganesh Pawar

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Ganesh Pawar is the founder of Driftcharge, a subscription management app designed to help Shopify merchants streamline and scale their subscription businesses. With a deep focus on solving real-world pain points—like legacy account page support, flexible subscription options, and advanced analytics—Ganesh is passionate about building tools that drive growth and retention.